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Prismview on Broadway

January 10, 2017

Sunglass Hut

Prismview recently installed an impressive display in Times Square. Located at the corner of Broadway
and 45 th Street, the new display has 10mm pixel spacing, and boasts nearly 2.5 million pixels. The screen
was custom manufactured and installed for Sunglass Hut. The display features a borderless 90 degree
joint, allowing the sections to operate independently, or as a continuous wrap-around image. At 82’
wide and 35’ tall, the sign is able to compete for the attention of approximately 50 million annual
visitors in one of the most visually stimulating sites in the world.

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